Raven Home Co. logo — North Dallas real estate advisory led by Raven Mok
    Professionally photographed North Dallas listing exterior

    Listing Marketing

    Ask Any Agent For Their Marketing Plan. Most Will Describe A Sign.

    Ninety two percent of buyers start online. Which means your listing is not competing on square footage, it is competing on the first three photos and the first ten words. Here is exactly what happens to your home in the first 30 days, day by day.

    The Standard

    This is the standard. Professional photography, twilight exterior, drone, floor plan, and a 3D walkthrough on every listing, at every price point, at no cost to you.

    Twilight exterior photograph of a North Dallas listing with warm window light
    Twilight exterior. This is the frame that decides whether a buyer clicks.
    Professionally photographed kitchen in a North Dallas listing
    Kitchen, shot wide and level so the room reads at its true size.
    Living room photographed for a North Dallas listing
    Living room, lit for the ceiling height rather than flattened by flash.
    Grand staircase entry photographed for a North Dallas listing
    Entry. The first ten feet of the house do a lot of the selling.
    Primary bedroom photographed for a North Dallas listing
    Primary suite, styled down to the essentials before the shoot.
    Backyard and outdoor living space of a North Dallas listing
    Backyard, photographed at the hour the light actually flatters it.
    Covered patio with an outdoor fireplace at a North Dallas home
    Covered patio and fireplace. In North Texas this sells the house in October.

    Buyers reject listings with too few or poor photos before an agent ever gets to describe the house. The photography is not a marketing expense, it is the listing.

    The Plan

    The First 30 Days

    0

    Week 0

    Before it goes live

    • Professional photo and video shoot.
    • Floor plan and 3D tour.
    • Staging consultation.
    • Pre-listing prep punch list.
    • Copy written for the buyer this house is actually for.
    • Coming soon push to my agent network.
    1

    Week 1

    Launch

    • Live on NTREIS and syndicated to Zillow, Realtor.com, Redfin and 100 plus portals.
    • Paid social launch targeting buyer profiles matched to the home.
    • Reverse prospecting: I pull the list of agents whose buyers saved a search this home matches and I email them directly.
    • Open house.
    2

    Week 2

    First read on the market

    • First showing feedback report to you in writing.
    • Ad creative rotated based on click data, not guesswork.
    • Second wave to the agent network.
    3

    Week 3

    Traffic review

    • Traffic reviewed against the pricing model.
    • If Zillow views are flat, we change the lead photo before we change the price.
    4

    Week 4

    Written performance review

    • Full written performance review.
    • Showings, saves, views, and feedback, with a recommendation backed by the numbers.

    Reporting

    You Will Never Wonder What Is Happening

    You get a written seller report every week. Showings, saved listings, portal views, buyer feedback, and what I intend to do about it. No guessing, no chasing me for an update.

    Every seller gets a private link showing showings, feedback, and traffic in one place, updated live.

    Marketing only works on top of a correct price. See your value range first, then read the 90 day sale guarantee.

    Sellers Who Ran This Plan

    What Sellers Say

    We had three offers in 48 hours. She knew exactly how to price it and when to list.

    David & Sarah Chen

    Light Farms

    I was nervous about selling after 20 years. Raven handled everything with such grace and professionalism.

    Margaret Williams

    Craig Ranch

    The level of market analysis and financial transparency was unlike anything we'd experienced. Raven doesn't just sell homes, she builds wealth.

    David & Jennifer L.

    Luxury Home Buyers

    Read more client reviews

    Raven Mok, North Dallas real estate agent with eXp Realty

    Who Shoots Your Listing

    I look at every photo myself before your listing goes live, and I have sent a shoot back to be redone more than once. If the light is wrong in the primary or the kitchen reads smaller than it is, that is a week of showings you never get back.

    Raven Mok

    Active eXp Realty DFW | CLHMS | Former CPA

    See This Plan Built For Your Address

    30 minutes, no pressure, and you leave with the pricing analysis whether you hire me or not.

    Book A Listing Strategy Call

    One Number Changes Everything

    Start With The Number

    Every decision a seller makes runs through one figure: what the market will actually pay for your house right now. Put in your address and I will send back a real value range built from live comparable sales, not an algorithm.

    Active eXp Realty DFW | CLHMS | Former CPA